More drivers considering battery-electric vehicles

New research findings released by Kwik Fit reveal that the number of drivers expecting their next car to be battery-electric (BEV) has risen by 32% in the last 12 months. 

The study reveals that 11% of drivers who are planning to change their car expect its replacement to be fully electric. This compares to 8% of drivers a year ago. When including hybrid vehicles, the number of drivers anticipating opting for a low emission model for their next vehicle rises to 37%, a rise from 33% over the last 12 months.

In the last year, hybrid or fully electric cars have overtaken petrol and diesel models as most drivers’ expected next vehicle. Twelve months ago, Kwik Fit’s research showed that the 33% of drivers who expected their next car to be a low emission vehicle were outweighed by the 41% who said their next car would have a petrol or diesel engine. This balance has been reversed, with the 37% now stating that their next vehicle would be low emissions outstripping the 35% likely to opt for a diesel or petrol model. (28% of drivers said they didn’t know, compared to 26% a year ago.)

Of all the UK regions, drivers in London are the most likely to be considering switching to either a hybrid or fully electric, with 65% of drivers saying they are doing so. The second highest region is the North East, with 49%, while the lowest is Scotland, where only 24% say they are opting for a low emission motor in their next car.

Infrastructure needed

The research indicates there is a challenge for policy makers looking to encourage drivers to switch to electric as soon as possible. Kwik Fit found that on average, drivers expect to change their vehicle in 21.6 months. Those expecting their next car to be electric plan to change their car in an average of 23.9 months, compared to 17.6 months for those opting for internal combustion models.

Although low emission vehicles as a whole have overtaken diesel and petrol models as planned purchases, only one in nine drivers (11%) planning to buy another vehicle are considering BEVs. Kwik Fit’s research examined the factors which are putting drivers off going full electric. 

While the greatest deterrent varies in some regions, overall the lack of fast charging points is the biggest factor, cited by 38% of drivers not yet considering swapping to fully electric. This rises to 51% among Welsh drivers and 50% in Yorkshire. In the North East, South West, South East and Scotland, the increased cost over an equivalent petrol or diesel model is the greatest barrier. For drivers in the West Midlands and the East of England, their biggest concern is the perceived restrictions on range of electric cars.

Reasons drivers are not considering buying an electric car for their next vehicle

Reason% of car owners not considering buying an electric car
The lack of fast charging points in the areas I commonly drive38
The increased cost over an equivalent sized petrol, diesel or hybrid car36
The restrictions on range/inability to travel long distance on a single charge35
I would not be able to charge it at home33
I am worried that the batteries won’t last very long and need replacing26
I prefer traditional petrol or diesel engines16
I want to know more people who have one before I commit16
I don’t believe that they are more environmentally friendly than existing cars12
I don’t like the style of electric cars available8
There isn’t an electric car which provides the power I need8
Source: Kwik Fit

“This research shows that over the last twelve months car buyers appear to have passed a tipping point in the switch to electric cars,” said Roger Griggs, communications director at Kwik Fit. “However, although consideration of low emission models has overtaken that for petrol and diesel there is clearly still a lot to do to convince some drivers. Some barriers to consideration can be put down to misperception or a lack of up to date knowledge and the industry must work together to address those areas. But it is also vital that there is visible investment made in the charging infrastructure to ensure that drivers have the confidence to make the switch.”

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