Numerous challenges and opportunities facing independent garages, says car repair comparison site AutoAdvisor.co.uk
Car repair comparison site www.AutoAdvisor.co.uk has spoken of the numerous challenges and opportunities facing independent garages.
As one of the fastest growing garage networks in the UK, the site is gaining a key insight from its member garages, many of whom are faced with key decisions over significant investment in their business.
Alex Taylor, AutoAdvisor.co.uk founder, explains: “We’re seeing from our growing network a demand from motorists for an increasingly wide range of services and this has become harder to predict and cater for, without significant investment.
“Investment in electric vehicle competency and ADAS are just two areas widely discussed within the network, against a backdrop of the proposed ban on diesel, petrol and hybrid vehicles brought forward to just 15 years’ time.
“Already,” Taylor adds, “the level of expertise and investment in staff, technology and equipment at independent garages is up there with main dealer networks. Garages must see a return on investment if they are to progress and we’re seeing many raise their labour rates as a result.”
AutoAdvisor.co.uk has been set up by motor factor personnel, following in-depth research with independent garages about how the trade responds to the changing purchasing habits of motorists.
Comparison websites are used by millions of people each day to buy insurance, utilities etc and so they are the “go to” place for consumers. The upkeep of a vehicle is no exception and the site recognises the very close relationships garages have with motorists. As a result, the site is designed to bring new customers to garages and ensure the relationship is maintained for many years to come.
AutoAdvisor.co.uk aims to become the UK’s fastest growing garage network, with more garages signing up each week.
The service offers numerous benefits to garages, including the reduction of time and the expense of advertising often spent to gain new business. AutoAdvisor also focuses on sourcing quality customer leads for garages within a set local area. AutoAdvisor will be increasing garage aids to help mechanics with technical bulletins, data and training courses.
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