Juratek, a supplier of aftermarket braking solutions, has appointed Holly Brailsford as its new Marketing Manager.
With over seven years of experience in the automotive aftermarket sector, Brailsford is well-equipped to lead the marketing efforts of Juratek, along with other key Frasle Mobility brands including Fras-le and Abtex.
In her new role, Brailsford will be responsible for overseeing and coordinating all marketing activities for these brands in the UK. Her day-to-day duties will include developing and implementing strategic marketing plans, managing digital and traditional advertising campaigns and organising participation at key industry events.
Brailsford will also focus on strengthening the connection between the Frasle Mobility brands and its existing and potential customers, ensuring that the company’s offerings are effectively communicated and promoted across various channels.
Experience key for Brailsford
Brailsford’s extensive experience in the automotive aftermarket will be invaluable as she takes on the challenge of enhancing brand visibility and driving customer engagement.
She will work closely with the sales and product development teams to ensure that marketing strategies align with the company’s goals and the needs of its customers.
“It is an exciting time to be joining Juratek and becoming part of the wider Frasle Mobility team,” Brailsford commented. “The aftermarket is a dynamic industry, and one that I am extremely passionate about, and I am eager to leverage my experience to help Frasle Mobility continue its growth and success.”
Toby Whewell, Sales and Marketing Director of Juratek, added: “We are delighted to welcome Holly to the team. Her experience and understanding of the market make her the perfect fit for this role. I am confident that Holly will play a crucial role in driving our marketing efforts forward, and I look forward to seeing the positive impact she will have on our brands.”
Brailsford’s appointment marks a significant step forward for Frasle Mobility as the company continues to strengthen its position in the global market. Her leadership in marketing will be key to enhancing brand awareness and expanding the company’s reach in the UK market.
For more information on Juratek, please visit here.
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