Live product demos at Automechanika Birmingham 2025

Automechanika Birmingham 2025 is not just where the aftermarket meets, it is where the entire industry gets hands-on.

From 3-5 June at the NEC, visitors from across the automotive aftermarket will have the opportunity to experience product innovation live on the show floor. With headline partners leading the charge, garage and workshop professionals can expect to see time-saving tools, high-performance equipment and breakthrough technologies brought to life through interactive demonstrations and expert-led showcases.

What to see at Automechanika Birmingham

Among the major highlights at Automechanika Birmingham is Snap-on, who will be bringing live demonstrations of its latest diagnostic and workshop systems to stand P110. Garage professionals can get up close with the John Bean® V2180 Wheel Alignment System, SUN® ATF GearKare, and Blizzard QTech IV Air Conditioning Service System. Snap-on will also be showcasing its newest APOLLO+ diagnostic tool, giving visitors a chance to see how these high-spec systems can streamline diagnostics and servicing in real workshop conditions.

HELLA Ltd. is set to impress on stand Q80, where the Hella Gutmann team will showcase the next-generation X-20 CSC-Tool using a giant 86” screen to demonstrate advanced calibration processes. This live demo highlights HELLA’s commitment to supporting garages with practical solutions for ADAS calibration, making complex systems more accessible for independent workshops.

Launch Tech UK, on stand T80, will run rolling demonstrations of its market-leading ADAS calibration systems at Automechanika Birmingham, including the ADAS Pro+ and ADAS Mobile, alongside its widely used X-431 diagnostic tools and Tyre Tread Depth tool. The Launch stand will also feature its latest EV diagnostic range and chemical cleaning solutions, giving visitors a full picture of what is available to support the garage of the future.

Getting hands on

Also not to be missed is Kärcher, appearing as a headline partner on stand C84, where its team will be offering hands-on demonstrations of professional cleaning machines, including award-winning pressure washers, wet and dry vacuums, and steam cleaners. For garages handling everything from oil spills to workshop hygiene, Kärcher’s lineup offers high-performance solutions that work hard behind the scenes.

ISN Europe, on stand M100, will also be showcasing a range of garage equipment and tools in action, representing trusted brands like Hofmann Megaplan and Tooltruck. With exclusive show deals and expert guidance on the latest workshop tech, it is a valuable stop for any forward-thinking garage.

Another key highlight at Automechanika Birmingham will be on stand T110, where MAHLE Aftermarket will be demonstrating the FluidPRO ATX range, showing how its oil restoration service for automatic transmission systems is changing the way workshops service gearboxes. For those exploring high-margin service opportunities, this is one to watch.

What it is all about

Joanne Knowles, Event Director at Messe Frankfurt, commented: “This year’s product demonstration line-up really embodies what Automechanika Birmingham is all about: practical insight, real solutions and hands-on experiences that garages can take back and implement. Our headline partners are bringing game-changing tools and tech right to the trade, and we know visitors will leave inspired and better informed.”

With over 550 exhibitors, 150 hours of free technical training, and now a packed schedule of live, workshop-relevant demos, Automechanika Birmingham 2025 is set to be the most engaging event yet for the UK aftermarket sector. To get your free ticket to attend Automechanika Birmingham 2025, follow this link.

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