TRICO has heaped congratulations on an A1 Motor Stores member after being crowned Retailer of the Year at a recent awards ceremony.
Derbyshire-based JG Bestwick won the prize at the recent CAT awards, with owner John and his wife, Michelle, enjoying the company of TRICO Senior Brand and Product Manager, Sam Robinson and TRICO Technical Sales Representative, Andy Taylor, during the event held at The Lowry Hotel in Manchester.
JG Bestwick has enjoyed healthy margins since becoming a TRICO distributor in 2017 ā with the Exact Fit range provingparticular popular among customers. John explained what first attracted him to the 100-year-old brand:
āTRICO is an original equipment brand, and the great design of its Exact Fit range means fitment is quick and precise. The red and black packaging is striking and conveys that the product is from a quality brand ā which, of course, it is! We have enjoyed fantastic margins with TRICO and we havenāt looked back!
āTRICOās back-up support from technical, sales and marketing is excellent. The point of sale material has also helped us establish the brand. The full range is also stocked in the A1 Motor Stores warehouse, which makes topping-up ultra-convenient.ā
Sitting on their table, Sam was the first to congratulate the retailer on the prestigious honour.
He said: āWeāre obviously delighted for JG Bestwick; to be associated with such a professional outfit is a privilege. Weāve enjoyed phenomenal success in the short few years that weāve worked together, and I look forward to discovering what the next few years brings ā congratulations to John!ā
A1 Operations Director, Simon Salloway, was also in attendance at the awards ceremony and was full of praise for the award-winner: āIt is widely recognised that the High Street has suffered over the years.
āWith the rise of online trading and under investment at a local level, many retailers have struggled to make ends meet. The modern retailer must offer more to its customers ā and thatās what JG Bestwick does so well!
āAnyone visiting JG Bestwick will find industry leading-brands, such as TRICO, backed-up with knowledgeable staff who are eager to help and offer advice. It is this commitment to customer service that has seen JG Bestwick win Retailer of the Year.ā
You must be logged in to post a comment.