UK car sales fell in ‘crucial’ March month

UK new car registrations declined in March as the industry continued to fluctuate in the wake of uncertainty.

Sales in the country were down by 3.4% according to datareleased by the Society of Motor Manufacturers and Traders (SMMT). With issues surrounding Brexit, economic uncertainty and continued deterioration in diesel sales, the month of March, traditionally a strong one due to new plate releases, gave the market its first big drop of 2019.

The first plate change of the year is often seen as a bellwether period for the UK sector, highlighting consumer confidence and the health of wider economy as consumers are driven into showrooms.

Demand fell in both the private and business sectors, with registrations down 2.8% and 44.8% respectively, while fleet demand was stable, up 0.3%. Declines were seen across almost every vehicle segment, including popular Dual Purpose (down 1.8%) and small family cars (down 4%). However, superminis, Britain’s favourite vehicle type, saw a 4.3% increase in demand, taking a third (33.7%) of all registrations.

Following the trend of recent months, diesel registrations fell 21.4% while petrol demand grew 5.1%. Meanwhile, demand for Alternatively Fuelled Vehicles (AFVs) increased by 7.6% with 25,302 registered, the biggest March volume on record. With almost 40 plug-in models on the market in the UK, and over 20 more expected to arrive in 2019, demand for these new technologies is expected to continue to grow. 

Technological innovation is not restricted to powertrains, however, with cutting-edge technology helping to improve driver comfort and safety. Latest data shows that new driver assistance technology that mitigates driver error and prevents accidents is now available on almost eight in 10 new cars on the road. Last year, 1,848,394 new cars joining UK roads offered at least one self-activating safety system, either as standard or as an optional extra, including autonomous emergency braking (AEB), adaptive cruise control and overtaking sensors. AEB is now available on seven in 10 cars, with over half of cars registered featuring the technology as standard. Meanwhile, overtaking sensors and adaptive cruise control were available to 51.9% of buyers.

Today’s figures come as SMMT launches a major new report showing UK consumers could be among the first in the world to benefit from self-driving vehicles. The research positions the UK at number one, globally, for mass market potential. Provided the conditions are met, the rollout of connected and autonomous technology could prevent 47,000 serious accidents and save 3,900 lives over the next decade – with an overall £62 billion economic opportunity by 2030. 

However, the ability to realise this is dependent in part on the UK leaving the EU with a deal that benefits the automotive industry. A ‘no deal’ scenario would have a devastating impact on investment and our hard-won reputation – risking the UK’s position as a leading global market and a centre of excellence for innovation. 

Mike Hawes, SMMT Chief Executive, comments: ‘March is a key barometer for the new car market, so this fall is of clear concern. While manufacturers continue to invest in exciting models and cutting-edge tech, for the UK to reap the full benefits of these advances, we need a strong market that encourages the adoption of new technology. That means supportive policies, not least on vehicle taxation and incentives, to give buyers the confidence to invest in the new car that best meets their driving needs. Above all, we urgently need an end to the political and economic uncertainty by removing permanently the threat of a ‘no deal’ Brexit and agreeing a future relationship that avoids any additional friction that would increase costs and hence prices.’

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